Loading Page...
Overview
8 Flight is a sister company of Target Darts. The specialise in 3d moulded dart accessories.
The brand is fun, energetic and fashionable. Based in Japan and other surrounding asian markets.
Sector
Sports Equipment, Fashion
CHALLENGE
The brief for 8 was to create a fun, energetic and playful brand; conceived by the need to capture a different marketshare in darts accessories from its sister company. A global brand with a focus on the Japanese market and design influence.

Website: Design and build a catalogue site that shows off the brand identity.
MY ROLE
User Research, UI Design, Branding
Ohsanbashi Hall, Yokohama, Japan
We travelled to Yokohama to launch the 8 brand. A regular Dartslive competition held at Ohsanbashi hall gave the perfect platform for the brand to be unveiled in front of thousands.
DEVELOPMENT
8-flight.jp was built on Webflow and uses their CMS solution. I designed, developed and populated the responsive website.
WEBSITE
8 Flight is live. View website link above.

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form